Nielsen Netratings Report

Nielsen Netratings has published a Report in Germany, saying that 94% of internet connected households do not take important decisions without usage of the Internet first. The most important starting point for 79% of them are search engines followed at 55% by the web sites of brands and producers. 46% are certain that they buying time is shortened by using the Internet.
All of this should really make people see how important the internet is for advertising. You might not be buying online, but you will surely get informed online.

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 2,482 other followers

%d bloggers like this: